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Description
britax safe-n-sound b-first ifix Britax Safe-n-Sound B-First iFixBritax b first ifix is the number one isofix car seat of Britax, featuring advanced SICT, a protective shell and a rearward facing level indicator to help with installation. Britax next generation range offers parents a selection of child seats. that deliver on aesthetically beautiful design, safety, comfort and innovation. As safety leaders, we are here for all your firsts, seconds and growing family needs. Britax b first ifix car seat is a beautiful
Britax b-first ifix is the number one isofix car seat of Britax, featuring advanced SICT, a protective shell and a rearward-facing level indicator to help with installation.
Britax next-generation range offers parents a selection of child seats. that deliver on aesthetically beautiful design, safety, comfort and innovation. As safety leaders, we are here for all your firsts, seconds and growing family needs.
Britax b-first ifix car seat is a beautiful closed protective shell design featuring ISOFIX compatibility and Advanced Side Impact Cushion Technology (SICT) protection.
ISOFLEX connectors allow for installation in vehicles with ISOFIX anchorages.
Dealing with crash energy earlier, the deployable Advanced SICT combines advanced safety with freedom of space.
If ISOFIX compatibility is your need, look no further than b-first ifix.
Features
- ISOFIX COMPATIBLE WITH ISOFLEX® LATCH: ISOFLEX latch connectors allow for installation to vehicles with ISOFIX low anchorages. ISOFIX installation is an alternative method to traditional seatbelt installation.
- ADVANCED SIDE IMPACT CUSHION TECHNOLOGY (SICT): Advanced SICT is a deployable safety innovation with crumple zone technology. Located on the Headrest and Torso, the unique design combines advanced safety and freedom of space.
- REARWARD FACING LEVEL INDICATOR: Visual level indicator designed to aid correct rearward installation angles. Full or partially visible, the level indicator offers you an optimal range during installation.
- PROTECTIVE SHELL: The enclosed shell design provides enhanced shielding to ensure the child is contained within the protective elements of the child seat. A protective barrier between the child and the vehicle.
- VENTILATION ZONES: Located in the rear interior and exterior of the seat, the zones offer improved airflow and increased comfort to your child in rearward facing.
- INTEGRATED COLOURED BELT PATHS: Clear, obvious coloured visual belt paths for easier-to-guide correct seat belt installation.
- IMPROVED HARNESS ADJUSTER: To assist in the prevention of child access, the harness adjuster button is now lower and inset.
- HASSLE FREE HARNESS™: The frontal easy adjust headrest can be height adjusted without uninstalling the seat.
- FLEXI INFANT COMFORT INSERT™: This cushion includes EVA composite material that provides support and protection for a small baby. Detachable wings making this cushion flexible for longer use as a seat protector or cushion pad. Remove as required.
- THERMO5® HIGH PERFORMANCE: Thermo5® High Performance fabric delivers premium comfort your baby deserves.
Specifications
| Suitability | From birth to 4 years (approx.) |
|---|---|
| Rearward Facing | From birth to 2-3 years (approx.) |
| Forward Facing | From 12 month to 4 years (approx.) |
| Rearward Facing | H: 508mm W: 467mm D: 728mm |
| Forward Facing Upright | H: 650mm W: 467mm D: 538mm |
| Lower Height Marker | 350mm |
| Transition Height Marker | 390mm |
| Upper Height Marker | 435mm |
| Seat Weight | 9.9kg |
Shipping Notes
- Free Standard Shipping on $100+ Orders to the USA.
- Except Preorder products are shipped in 48 hours.
- Delivery to the USA:
- Standard Shipping : 3-10 business days
- If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
- We offer a 30-day return/exchange service after receiving.
- Final sale items are not eligible for returns or exchanges.
- To process your return/exchange, please contact us at [email protected]
- Please click here for more details>>> Return & Exchange Policy
4.0 ★★★★★
Based on 441 reviews
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Product Reviews
★★★★★ 4
Nothing is indestructible
Color: D-Purple
Adorable. Looks just like the photo. My 15# JRT loves it! however the tail and one ear were gone in a matter of minutes. It’s his toy so I’m just monitoring his time with it as it’s his favorite 😍
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Reviewed in the United States on May 6, 2026
★★★★★ 5
Our Pit Bull’s Favorite Toy!
Color: A-Navy, Color: A-Navy
We absolutely love this MAXBECK bear toy! We’ve ordered it 4 times over the last 8 months because our senior pit bull is obsessed with his “babies.” He always has one close to him and even cuddles with them.
The material is very sturdy and holds up amazingly well even with rough play. My dog’s favorite part is the squeaker. What I love most is that even after he finally tears into it, the rope built inside becomes a whole second toy for him and keeps the fun going.
If you have a heavy chewer who destroys toys quickly, this one is definitely worth trying!
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Reviewed in the United States on June 1, 2026
★★★★★ 3
Not indestructible
Color: C-Navy+Oak, Color: C-Navy+Oak
I assume it is probably hard to create an indestructible product, but my puppy had it apart in no time.
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Reviewed in the United States on June 10, 2026
★★★★★ 2
NOT DURABLE, LONG-LASTING, OR USEFUL
Color: A-Navy, Color: A-Navy
I gave this dog toy 2-stars based on my dog toy rating system (DTRS) for “Albert” the Blue Bear!
Safety (1-rating):
Albert fell apart after 4-hours of use.
1. The ears were chewed off and I was only able to find one of them, which means my dog swallowed the other ear. Very big concern as it depends on how big your dog is to pass this object. The ear is about the size of 1.5-quarters.
2. The tail was almost chewed off entirely and was hanging on by a thread before I threw it out.
3. After the ears came off, the inside foam started to come out, which raised my concern for my dog’s saftey.
4. The entire body was soft and did not cause any harm to teeth, gums, paws, nose, etc.
Durability (3-rating):
1. The ears and tail are the weakest parts of Albert as they can easily be chewed off.
2. The body is durable enough to sustain 4-hours of use, as I threw Albert out after the ears and tail were torn off within 4-hours.
3. The small squeaker inside Albert’s belly was broken after 15-minutes of use. Thank Goodness!
4. My next concern was how long the arms and legs would last; TBD!
Squeaker (1-rating):
1. Small plastic squeaker, the size of a half-dollar, with a high pitched noise.
Fatality (2-rating):
1. Albert was put to rest after 4-hours of use as I was concerned for the safety of my dog with continued use.
2. If Albert didn’t come with ears or a tail, I can only imagine how long he would’ve survived as the material seemed to be durable enough to withstand continued use.
In conclusion, “Albert” the Blue Bear is not worth the money for a toy that falls apart after 4-hrs of use and with the concerns of safety. I was surprised that it was only 8-inches tall, next time I’ll confirm the size of the toy before I purchase the next one.
About my dog “Cannoli” for comparison:
Breed: Blue Healer / Lab mix
Weight: 40-lbs
Energy Level: High
Age: 7-months
Chew Rating: Aggressive
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Reviewed in the United States on February 20, 2025
★★★★★ 3
The dog won!
Color: A-Navy, Color: A-Navy
It’s not indestructible. Wonder if I can get a refund or another toy. It did last longer than most so I give them credit for that!
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Reviewed in the United States on May 26, 2026